We all know about the power of a great image on Instagram. A picture, video or graphic that is engaging or surprising can stop your audience in their tracks, and start to drive up your engagement immediately!
But what does your audience see when they move on to your caption?
There are a few things you can do to make sure your captions seal the deal with your audience, changing casual browsers into engaged users that convert to followers and customers
Your captions are an opportunity to reflect your brand and personality. Whether you’re an old pro, or just starting out, captions give you the opportunity to share your story to your audience one piece at a time.
Surprise Your Audience
This may seem counterintuitive given the last point, but you want your captions to have the capacity to surprise your audience! The more consistent your captions normally are, the better the element of surprise can be.
Outsource Your Captions
If you are stumped on what to write, we have good news – there are experts in Instagram marketing who can do the heavy lifting for you! Even though you know captions are of vital importance for your audience engagement, sometimes you have so much going on trying to build your business that writing engaging captions falls to the side.
If you need more engagement on your Instagram we can help!
With our service, it’s never been easier to get results as an Instagram marketing expert, and with our experience, you can enjoy a massive increase in your impressions, likes, and profile visits.
Love this post? Save it for the next time you’re thinking about using #instgram for your business.
and if you’re ready … let’s chat!