Google Local Services Ads: How to Show Up First Without Wasting Budget

Google Local Services Ads showing a list of verified service providers at the top of search results

Google Local Services Ads (LSAs) are one of the best lead sources for local businesses—if you know how to use them right. The problem? Most business owners treat LSAs like traditional Google Ads and end up overpaying for calls, showing up inconsistently, or not showing at all. If you’re in HVAC, plumbing, electrical, pest control, […]

Google Ads vs. Facebook Ads: Which One Drives More Leads in 2025?

Side-by-side comparison chart of Google Ads and Facebook Ads lead generation performance in 2025

Google Ads or Facebook Ads—where should your money go if you want more leads this year? Let’s cut the fluff. You want leads, not lectures. In 2025, every dollar you spend on ads needs to work like a machine—dialed-in, optimized, and driving results fast. So here’s the real question: Google Ads or Facebook Ads—where should […]