Google Ads for Local Businesses: How to Capture High-Intent Leads in Competitive Markets

Google Ads remains one of the most powerful marketing tools available to local businesses. When a customer searches for “plumber near me,” “HVAC repair,” or “roof inspection,” they are ready to take action. This level of high-intent traffic is unmatched across other advertising platforms. However, rising competition and increasing cost-per-clicks have made Google Ads more […]